Here we areâthree weeks into 2025âand Iâm hearing it loud and clear: âI want to level up this year. I want to be the best version of myself. I want to take my studio to the next level.â
Thatâs amazing! But hereâs the deal: some of you have a plan, some of you donât, and a lot of you are stuck in neutral, waiting for things to magically change.
Let me hit you with the truth: if youâre not actively growing, youâre standing still. And if youâre standing still, someone else is passing you by.
So, how do we level up this year? Letâs break it down.
Youâve probably heard this before, but let me be crystal clear: if you want to level up, having a mentor is non-negotiable.
Hereâs why:
1ď¸âŁ Mentors Save You Time: A good mentor helps you collapse time. Theyâve already walked the path youâre on and can show you the shortcuts, the traps to avoid, and the fastest way to success.
2ď¸âŁ Learn From Their Experience: Whether youâre trying to grow your student base, improve retentio...
Think youâve got your branding figured out?
I thought I didâuntil I learned something very important from my friend and mentor, Steve D. Sims.
Steveâs not just someone who talks about branding; heâs someone who lives it. Heâs built a reputation as the guy who makes the impossible happen. And his lesson on branding hit me like a front kick to the chest.
Hereâs what he taught me:
Branding isnât just a logo.
Itâs not a tagline.
Itâs not even a flashy website.
Branding is a feeling.
Itâs what people say about you when youâre not in the room.
Steve challenged me with a simple question:
"Are you in control of your brand?"
It made me stop and think about how my studio shows up online, in the community, and even on the mat.
He gave me this exercise: Google yourself.
What comes up?
For martial arts studio owners, thatâs a powerful question. Is the first result your website? Is it your glowing reviews? Or is it something youâd rather not have repres...
If someone were to ask you, âWhere do you want your business to be in five years,â what would you say?
Would you answer one way out loud while your mind worries about being stuck in the same place youâve been at for the last few years?
You know what I mean when I say âstuckââŚ
Low enrollment numbers, missed bookings, no show appointments and trial memberships that don't convertâŚ
Month after month.
Hereâs the thing about mistakesâŚ
Theyâre meant for learning, not REPEATING.
Whatâs the definition of insanity? âDoing the same thing over and over again and expecting different results.â
Itâs time to STOP the madness and face the FACTSâŚ
With the right plan, system and strategy, everything finally clicks and falls into place. Itâs...
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